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S
BUILT AND SUPPORTED
BY SOFT

Brand Strategy Automation Flow

A modular five-step automation flow for brand strategy creation. It moves from ecosystem and audience analysis to cultural trend scanning, concept synthesis, and a visual design brief. Built on widely used brand strategy principles, excluding any client-specific frameworks. Developed by SOFT for general agency and consultancy use.

Typical Run:
42m 51s54 q&as350 sources5 agents
Designed For
  • Brand Consultants seeking structured frameworks for competitive landscape and audience insight analysis.

  • Creative Agencies developing holistic, insight-driven brand strategies for diverse client portfolios.

  • Marketing Strategy Teams aligning brand narratives with cultural and market trends for relevance.

  • In-House Brand Managers driving new brand launches or major repositioning initiatives.

Built for Accuracy
  • Checks against hallucinations, confabulation, and maintains process quality

  • Cites every claim and provides a list of used sources

  • Autonomous execution based on your inputs and agent instructions

  • Asks follow-up questions autonomously

Share As
  • PDF

  • Powerpoint

  • Public Link

What you get

Your Inputs
BRAND_OVERVIEWOFFERCUSTOMER_ARCHETYPEBRAND_POSITIONUNIQUE_EDGEBRAND_AMBITIONCATEGORY_CONTEXTCHALLENGETONE_OR_KEYWORDSNOTES
Agent 1

Agent 1 – Brand Ecosystem Analysis

Analyze 40 industry brands and 20 adjacent brands to surface the top 10 strategic insights on positioning, visual codes, and whitespace.

Agent 2

Agent 2 – Audience Insight Mapping

Map the target audience’s emotional and behavioral landscape to inform later brand concept creation.

Agent 3

Agent 3 – Cultural & Trend Scan

Detect 10 storytelling trends and cultural shifts influencing audience perception and brand relevance.

Agent 4

Agent 4 – Brand Concept Synthesis

Synthesize five distinct brand strategy concepts linking audience aspirations, offer, and differentiation.

Agent 5

Agent 5 – Visual Design Brief

Create a detailed visual design brief translating strategic brand concepts into actionable creative direction.

$15

Per run

373

hours saved
FIFTHROW
~$15 · 42M 51S
ANALYSTS
~$15,000 · 373 HOURS
S
BUILT AND SUPPORTED
BY SOFT
Security & Privacy

We don’t train on, resell or package up your data.

No Training on Private data

We are not in the business of training new models. We care about providing end-to-end knowledge work automation.

No Reselling of your data

Private data is saved in a separate per-account database and not added to any public reports. You own the results of your analysis.

SOC2 & GDPR compliant

We have gone through multiple procurement processes that included legal, financial and technical assessments for US Fortune 500 companies.

Trusted By
NrgBridgestoneSwiss-ReSamsungForbesCiscoT-MobileE.ON

FifthRow played a key role in exploring the potential of venture ideas by automating the research activities and efficiently scaling our operations. We were able to assess the marketability and desirability of ideas.

Giacomo Manzoni

a2A, Corporate Venture Building team

Our new hire told us that in his previous job at our competitor they used FifthRow extensively and it was one of the most powerful tools in the innovation toolbox.

VP of Innovation

Sustainable Engineering Consultancy

We are re-doing all our innovation processes based on FifthRow.

Head of Innovation

French Energy company

Being enabled by this platform is making me 2-3x more productive.

Innovation Associate

F500 Insurance company

We have proven 5 viable B2C businesses in the past 10 months with FifthRow.

Director of Innovation

F500 Automotive company

FifthRow has upped the ante by turning venture studio into an AI-powered process. This will forever change the game.

ESTHER ELLER

FRMR TECHSTARS STUDIO

Having worked in Corporate Innovation, Strategy, & Investments over the years, FifthRow platform is a godsend for early investigative work. I have used the platform myself and it’s fantastic!

KARTIKAY CHAUDHRY – SENIOR MANAGER FOR NEW VENTURES

QCELLS

How it works

Each App has meticulously pre-trained agents working on top of trusted data

FifthRow Apps are collections of Autonomous Agents working together to deliver comprehensive business processes and programs.

Customizable Agent Training for Vertical AI
Customizable Agent Training for Vertical AI

We pre-train all agents on multiple approaches to a problem. Every step is customizable and automates prompting, LLM choice and relevant data. All Apps are stress-tested 60+ times on multiple inputs for robust and consistent results.

Scalable Use with Fixed Price
Scalable Use with Fixed Price

You don't pay an exorbitant hourly rate of a team you have not met. Once you have an App, you can run it as many times as you want.

Fully Traceable Sources
Fully Traceable Sources

Apps work on top of a joint dataset created by individual agents working on the project. All source data is linked and transparent.

Connect Your Existing Data
Connect Your Existing Data

Apps work on public and private data out of the box, and are SOC2 & GDPR compliant. We don’t train on, resell or package up your data.